Inc Club is a small club that offers its mixed crowd mainstream music and averagely priced drinks in a convenient location.

The Venue
Inc Club can be found above Inc Brasserie in the O2’s Entertainment Avenue. There’s little to it – it’s a fairly small club with two rooms, both containing bars, small dancefloors and seating areas. The club has no air conditioning so it can get very hot and sweaty when it’s busy.

The Atmosphere
The busiest times for Inc Club are when concerts are on at the O2 Arena, whereupon lively post-show revellers hit the dancefloor after getting juiced up on the sounds of Linkin Park, Spice Girls or whoever else has graced the stage. Inc doesn’t have a regular crowd, and seems to be a venue that people find themselves at because they are in the area, rather than somewhere they plan to go. On the whole, partygoers at Inc tend to be drunk, although but there isn’t really any aggression from them, and people seem more interested than enjoying themselves than causing trouble with strangers.

The Music
There is only one DJ on each night, whose music is played over both rooms so there’s not much variety. The DJ concentrates on commercial house with the occasional DJing-by-numbers RnB or pop tracks thrown in.

The Drink
Inc Club doesn’t have a huge selection of beverages on offer, but they stock all the popular brands and these are served at average London club prices. The bar is small so it can take a long time for the staff to get to you, but when they do they are friendly and knowledgeable.

The Last Word
Inc is an average club, with nothing special about it to make you want to go back. It’s great if you’re in the area with nowhere else to go, but not worth making a particular effort to visit.

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