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The Londoner's Guide to London
30 August 2008
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Salon Rojo - The Daiquiri Room

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Venue Image
Floridita,
100 Wardour Street,
Soho,
London,
W1F 0TN

0871 971 5392 Calls to 0871 numbers will be charged at a fixed rate of 10p per minute (from a landline or a mobile) no matter where you are within the UK. This number is unique to viewlondon.co.uk.

The ViewLondon Review

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Review byMichelle Court08/02/2007


Floridita dives into the world of daiquiris at Salon Rojo.

The Venue
Salon Rojo is tucked away within popular Soho nightspot Floridita, which is itself only accessed via a sweeping staircase downstairs from Meza, another Conran venue. Spanish for the Red Room, Salon Rojo is dedicated to the famous Cuban cocktail, the daiquiri.

The Atmosphere
Salon Rojo aims for 1950s' Cuban chic, which is exactly what it delivers. Expect loads of leather furniture, circular sofas and low tables, all in red hues. There’s only room for about 20 people, so it’s better suited for private parties or a night out with a large group of friends – if you show up early enough. There’s also a screen bedecked with a silhouette of Ernest Hemingway which can be drawn across for privacy from the rest of Floridita.

The Food
You won’t really come to Salon Rojo for the food, since it’ll be the daiquiris you’re after. If you find yourself getting peckish though, there’s a varied mix of bar food with a Cuban twist, like marinated artichokes with cheese and fried bits of pork wrapped in bacon.

The Drink
The daiquiris here are of the proper Cuban variety, which means no messing about with frozen mixes and hunks of chopped up fruit. The flavours run the gamut from sour to sweet, and if they’re are a bit too girly for your tastes there are some macho cocktails to choose from. These are slightly less fruity and much stronger, and they arrive in a large glass bowl that you literally have to pick up with both hands. Prices are decent for London, but the macho drinks cost nearly twice as much as the regular daiquiris, money well spent though as it'll only take a couple of these cocktails to leave even the tallest and strongest barflies with smiles on their faces.

The Last Word
Great for a night out with your friends, head to Floridita for some 50s-style Cuban glamour and in-the-know drinking at Salon Rojo's exclusive daiquiri bar.
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